Nobody could’ve predicted how far KSI would come when he first recorded a video from his (at that point) humble abode.

YouTuber, rapper, actor, boxer and multi-business owner are just some of the ways you could describe the 29-year-old. Building an empire that transcends not only realms of entertainment but also industries is something that a multitude of large corporations are dying to achieve – it’s incredible to think that KSI has managed to achieve this from playing FIFA in his bedroom. In 2022, KSI’s bout with Logan Paul entered the top five highest-selling fights in history, whilst the pair’s Prime drink was potentially the most spoken about drink in the past year. The Sidemen Charity Match, a collective which KSI is a part of, raised over £1m for selected charities, and had 2.6 million concurrent viewers, making it one of the most successful events of its nature.