adidas

Since commencing work with adidas in 2019, Amplify has led the way on the strategy and creative direction for retail designs for their flagship stores worldwide.

Guiding adidas on how to ensure customers were engaged with the product through in-store trials and experiences that were designed to drive purchase.

Throughout our tenure, we’ve delivered a number of new product launches, taking the media on evolutionary journeys to unpack the data and design behind the creation of the products. These launches sat at the intersection of broadcast, interaction, storytelling, and innovation, providing the media, who were tired of seeing standard presentations online, with engaging editorialised experiences.