Cannes Lions 2024: Manifestoval included in BizBash's list of "60+ Ways Brands Stole the Show"

Pinterest Manifestival

Pinterest once again hosted its creativity-sparking Pinterest Manifestival space at the Carlton Beach Club, the waterfront space in front of the Carlton Cannes. The brand worked with global creative agency Amplify on the activation. The colorful, immersive space invited attendees to step inside a real-life version of the platform, emphasizing its ability to take users from inspiration to action.

Highlights included a charm bar, where visitors could create unique accessories and jewelry from an assortment of new and thrifted materials, beads, charms, and chains with BONBONWHIMS. In another area, artist Sophie Hird collaborated with attendees to create custom bags, constructed entirely out of repurposed materials like football jerseys and sports paraphernalia. Other creation stations included creating marble-dipped accessories with London Sneaker School. The activation also included a real tattoo parlor with artist One by One Tattoo, who curated one-of-a-kind designs for attendees inspired by worldwide Pinterest trends.

Guests could also get personal color consultations with expert Siân Clarke, who curated special hues based on individual hair colors and skin tones. And, of course, what's a Pinterest event without some great photo ops?

To read the full article, visit BizBash.